PCP Asia and NPL have established a new intent for partnership to encourage the cross-cultural exchange of players, coaches and officials between China and Australia, beginning with the Guangdong province.

SHOT3's reputation in the pickleball equipment industry received a significant boost today when China Southern Airlines selected the brand to sponsor paddles for the champions of its prestigious 75th Anniversary "New China" tournament held in Guangzhou. This high-profile event not only celebrates the anniversary of a key milestone in Chinese history but also underscores the growing prominence of Pickleball within the country.

On September 25, 2024, a significant strategic partnership was established between SHOT3, a Singapore-based pickleball equipment brand, and the GL Johnson Group of Companies, an Australian conglomerate, marking a pivotal moment for the sport in the Asia-Pacific region. The signing ceremony, held in Guangzhou, China, was attended by representatives from both companies as well as notable guests from BMW and KWG, underscoring the high-profile nature of this collaboration. This p